The dream of fully orchestrated Omnichannel journeys is now a reality – if you put in the right journey platform and focus on the data fundamentals first.
Before you begin this transformative journey, I will work with you on
- Business Outcomes and Growth Goals
- Omnichannel marketing training – is your team ready?
- Omnichannel Journey Designs
- Technology Audit
- Data fundamentals roadmap
- Data requirements
- Database Integrations and profile matching
- CDP Selection
- Dashboard mockups to drive data enablement
- Data rollout and UAT
- Journey build out and launches
- Journey metrics and results