Where the rubber meets the road, campaign ops is the last mile of getting your message in front of your audience.
Campaign Operations has emerged as a critical pillar of Marketing Operations and one of the most discussed workflows for marketers. Achieving perfection for customer experiences is possible!
Leverage my deep experience running a global, high volume campaign ops team (800 programs and 100 events per quarter). I will design and implement the processes, tools, and templates to help your team achieve agile, rapid program deployment.
Together, we will capture requirements to design a campaign engine for your organization:
- Process Audit and Roadmap
- Campaign Workflow design from Idea to Send
- Program Types: templates, bills of materials, SLAs
- Front End Development from Copy to Code
- Project and process management with built in approval management
- Team and Skill Design
- Agile Pods, Centers of Excellence, and more
- Enable real time marketing
- Success tracking
You too can achieve 100% on time launches of complex customer experiences.