In preparing my first internal guide for Marketo, I started a set of checklists for our team to be sure we did not miss a step in running emails, newsletters, webinars, etc…
After working with other firms, I decided to update these checklists to be more generic while allowing you to adjust them for your business. Feel free to download them and use them at your firm.
Marketo Marketing Checklists [docx]
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